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★★★★★ TRUSTED BY 2,600+ SALON PROFESSIONALS

Gluten Free

Gluten Free

Vegan

Vegan

Sulfate Free

Sulfate Free

Non-Allergenic

Non-Allergenic

Paraben Free

Paraben Free

Dermatologist Tested

Dermatologist Tested

Testimonials

Love IdHAIR! A versatile and high performing color, that is user friendly, makes the hair feel incredible. Multiple styling and wet line options for different hair types and budgets. Outstanding education and local educators and artist communities make it simple to get questions answered following other stylists' work!

I have evolved with the help of IdHAIR color and products. I have used hairpaint for years and recently added Hair Paint Free to my stock. I'm loving the cool tones of HPF and the shine is amazing! Another plus about HPF is that it's free from potentially harmful chemicals.

This company is the best. Great quality! And the shipping is quicker than Jimmy John’s but seriously I receive my orders so quickly!

My stylist gave me this product to try out and report on to her: I have thick, straight and strong hair with a short cut. Nothing actually keeps my hair in place except this amazing product. Just a little dab will do the job. It does not make one's hair feel tacky, either. As a bonus, it has no fragrance, hence the "sensitive" in the name. I've tried lots of clay and gel-based salon products, and this is hands-down the best.

Free shipping on all order over $75!

Professional Quality Hair Care

Top-Rated Products

30-days free return policy