Elements Color Shampoo

IdHAIR Elements Color Shampoo

You paid for that color. Keep it. IdHAIR Elements Color Shampoo is a vegan color protecting shampoo that preserves the intensity and shine of colored hair, using quinoa protein to strengthen the hair fiber, sunflower seed extract to shield color from UV rays, and a marine bioferment to balance the scalp. It is made by IdHAIR, a 100% Danish-owned professional haircare brand, approved for the Curly Girl method and for use in Green Salon certified salons.

Ideal for anyone searching for a color protecting shampoo, a gentle shampoo for color-treated hair, or vegan hair care that keeps color from fading.

Key Benefits

• Keeps Color Vivid: Preserves the intensity and shine of your color, whether it is a deep brunette, a clear blonde or a bold red.
• Gentle, Low-Stripping Cleanse: Washes hair clean without drying it out, so color is not rinsed away with every shampoo.
• Strengthens with Quinoa Protein: Quinoa protein reinforces the hair fiber from within and helps color stay glossy and even.
• UV Protection for Your Color: Sunflower seed extract helps shield hair color from the UV rays that can bleach it out.
• Fights Hard Water Discoloration: A natural rice-derived ingredient helps stop minerals in tap water from settling on the hair and dulling the color.
• Vegan, Curly Girl and Green Salon Approved: A fully vegan formula, approved for the Curly Girl method and for use in Green Salon certified salons, Denmark's environmental standard for hairdressing.

How It Works

IdHAIR Elements Color Shampoo is built on a minimalist approach: fewer ingredients, chosen because they work. Quinoa protein strengthens the hair fiber and helps keep the color rich and glossy. Sunflower seed extract protects against the UV rays that fade hair color over time. A marine bioferment supports a balanced scalp and adds moisture, and a natural substance from rice helps prevent minerals in water from depositing on the hair and causing discoloration. The result is hair that feels clean, soft and easy to style, with color that stays truer for longer.

Perfect For

• Anyone with color-treated hair, from deep brown to clear blonde to vivid red.
• People whose color fades or dulls faster than it should between salon visits.
• Households with hard water, where minerals slowly discolor the hair.
• Label readers who want a vegan shampoo that performs like a salon product, because it is one.

How to Use

Suitable for daily use. Apply to damp hair, lather, and rinse thoroughly. Follow with IdHAIR Elements Light Conditioner for softness without weight.

Pairs Well With

IdHAIR Elements Light Conditioner for daily care that will not weigh hair down, and IdHAIR Elements Treatment Mousse for a weekly color-preserving strength boost.

Ingredients

Aqua (Water), Sodium Methyl Cocoyl Taurate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Parfum (Fragrance), Polyquaternium-47, Pseudoalteromonas Ferment Extract, Hydrolyzed Quinoa, Helianthus Annuus Seed Extract, Butylene Glycol, Trisodium Ethylenediamine Disuccinate, Sodium Phytate, Citric Acid, Sodium Benzoate, Sodium Salicylate, Potassium Sorbate, PEG-150 Pentaerythrityl Tetrastearate, PEG-6 Caprylic/Capric Glycerides, Tetramethyl Acetyloctahydronaphthalenes, Phenoxyethanol, Ethylhexylglycerin, Linalool

FAQ

My hair color looks dull after just a few washes. Is there a shampoo that actually slows the fade?
Yes. IdHAIR Elements Color Shampoo cleanses gently instead of stripping, while quinoa protein strengthens the hair fiber and helps the color keep its intensity and shine. Used regularly, it helps your color last visibly longer between appointments.

We have hard water and my colored hair keeps turning dull and brassy. Can a shampoo help with that?
It can. IdHAIR Elements Color Shampoo contains a natural rice-derived ingredient that helps prevent minerals from tap water settling on the hair strands, one of the most common and least talked about causes of discoloration in colored hair.

I follow the Curly Girl method and my curls are color-treated. Can I use this?
Yes. IdHAIR Elements Color Shampoo is approved for the Curly Girl method, so it fits a Curly Girl routine while protecting your color with quinoa protein and UV-shielding sunflower seed extract.

Summer sun always lightens and dulls my hair color. Does UV protection in a shampoo do anything?
It helps. IdHAIR Elements Color Shampoo contains sunflower seed extract, which protects against the UV rays that can bleach hair color. It is a simple extra layer of defense you get with every wash.

Is a salon color shampoo really better than what I can grab at the supermarket?
The difference is the formula. IdHAIR Elements Color Shampoo is the same professional product stylists use in salons, made by a 100% Danish-owned brand with decades of professional heritage. It is built on a few effective actives, quinoa protein, sunflower seed extract, a rice-derived anti-discoloration ingredient and a marine bioferment, rather than fillers. Ask your stylist about it, or buy it here.